The game industry continues to surprise. Despite the negative image of microtransactions on the network, last year they occupied more than half of all revenues from the PC-IGR.
According to analysts from Newzoo, 58% of all revenues from the PC-IGR last year-$ 24.4 billion, and by the way-were obtained thanks to microtransactions. This segment showed a small increase of 1.4% compared to a year earlier. What conclusion can be drawn? Despite the widespread criticism, the average PC-Boyarin does not mind spending money on boosts, skins and the like. Giants such as Call of Duty: Black Ops 6, Roblox and Fortnite, which continue to hold the attention of millions, became leaders in this direction.
However, microtransactions are not the only source of income. DLC also increased their share, increasing the revenue by 0.8% to $ 5.3 billion, which amounted to 14% of the total pie. Diablo IV, Elden Ring and World of Warcraft distinguished themselves here . But the premium segment, despite 28% of the share in income ($ 10.7 billion), lost 2.6% compared to 2023.
The total income of the PC-gaming in 2024 amounted to $ 37.3 billion, which is 0.1% more than a year earlier.
Will microtransactions continue to dominate in 2025 – the question is rather rhetorical.
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World of Warcraft
Fortnite
Elden Ring
Diablo IV
Roblox
Call of Duty: Black Ops 6
The best comments
So. I need help. 5.3+10.7+24.4 = 40.4, not 37.3. If 5.3 is 14%, then 100% is 5.3/0.14 = 37.9. If 10.7 is 28%, then 100% is 10.7/0.28 = 38.2. If 24.4 is 58%, then 100% is 24.4/0.58 = 42.1. So how much has earned in a year? 37.3 or 37.9, or 38.2, or 40.4, or 42.1 billion? Here either something is wrong with me, or I would not have entrusted these types even a trifle who rolled behind the sofa.
For the most part, I am sure, people of age group 18-24 occupy. Following them are witnesses of the Schumer fall, because 100% data were received on the Internet, where the issue of verification is a big pain in the regulator hole ass.
Despite the widespread criticism, the average PC-Boyarin does not mind spending money on boosts, skins and the like. Giants such as Call of Duty: Black Ops 6, Roblox and Fortnite, which continue to hold the attention of millions, became leaders in this direction.
It is curious what division of http://sugarbingocasino.uk/ demography (age, employment) for those who spend so many dough on such things? If I am wasting on PC, then in 90-95% of cases on full-fledged purchases of games.
Lol, really steamed and counted? People ultramegakhorosh. With such inaccuracies, only:
I think that the matter is not at age or salary, but how much you are passionate about the game industry as a whole, if the player is hardcore, then the games will be more expensive for him than microtransactions in most cases
The main thing is not to show them the revenue from mobile games
So "we need masterpieces", or "fun" time?
Because in this case, the game does not have to be a "masterpiece".
It is enough to serve it like that, it is good to advertise to buy it.
It doesn’t matter what is inside, the main thing is to buy and most will have fun. Ignoring problems, or simply not seeing a problem.
Well, how to blame the company after such a thing that they sometimes prefer to develop towards the Games, add optional purchases to singlePleler projects? How to say the phrase "do normally – it will be normal"?
Alas, the players make a choice.
Depends on which games who plays. Not age or income. If you play a Be payroll, then buying a thread of steep skin quite a topic. For example, I sometimes buy a pack of packs in the Poe, if something interesting is there. But I know the Lbugs who buys all packs for the collection. The same goes for MMORPG games. and any other game that people play for years
I am waiting for transaccipocalypse in retro ps2 :)
“Microsyles – pay still alive!"
Premium – this is ordinary sales.
I know that this phrase never really worked. Marketing and other external factors affect sales much more than just a “normally made” game.
I gave the phrase as an example simply because of its popularity.
A completely adequate comparison, cinema sessions are games, they can be paid and can be free, and popcorn and drinks that have a huge margin are microtransactions that are not mandatory, but you can buy if you want. The established fact that the sale of popcorn is greater, but this does not threaten film business in any way.
Maybe I somehow misunderstood the concept of microtransactions, the only one that I bought in this area over the past 5 years, this is a currency in Poe2
Duc it works differently. If you insert more and more donat, then more and more will buy. Demand gives birth to a proposal – it is not appropriate here. Trading digital goods, and not real things that you need to go and make before selling the one who wants to buy.
Take the same premature access 3 days earlier. In fact, the company did not create a single additional pixel, but all the same time. Skins are created once and sold forever. Any person who has entered the game now or in a year will be able to buy a skin. Plus, Donat’s policy is such that one turned away, but bought the other. A hundred buyers will have to have a thousand people that they did not buy. No one says that every first player boughts skins without fail.
So it turns out, the poor thing multi -billion dollar companies simply satisfy the hungry market? People themselves are to blame that they are more and more shoved donat to get one or two buyers from the crowd?
There is no contradiction.
Hardcores or just experienced players (who are not ready to invest too much time in games)-masterpieces, they are not interested in something weak, but ordinary players just need to be entrusted to kill time, ubisoft in this special, for example.
Let’s say there are Banishers, a pretty good plot adventure, it was poorly sold, did not really go to Hardam to many, including due to the fact that it is not something outstanding, and others did not go, because for $ 60 they offer the plot for 15-20 hours, and here you can “invest” in some SHADOWS and live in it (even without kavyk) about 200 hours.
And this I still do not touch on various service projects, especially completely multiplayer oriented, these are at all bottomless holes to suck time (both in good and in a bad sense).
People themselves are to blame that they are more and more shoved donat to get one or two buyers from the crowd?
Nothing prevents you not to spend money on microtransactions and not support these methods of monetization. In no game in my memory, they do not give any weighty advantage and are not obligatory. What is the difference, in how many games it is proposed, if a person may not buy them in any :)
And to make money already as much as in the news-it is not enough to soak one or two from the crowd. This is already a systematic and mass phenomenon. And if it did not initially work, the companies would not have been introducing it.
Well, I’m a simple person. I see a beautifully designed schedule – I feel that they want me, to put it mildly, to deceive me. And then it was also evidenced that 24 was almost 60% of 37, although there should be at least 40, and then it went to go.